East Bay Hire is a locally owned equipment hire company based in the Eastern Bay of Plenty. With a wide range of tools and machinery available, they needed a modern, user-friendly website that clearly presented their services and made it easy for customers to make enquiries.

I designed and developed a brand-new website that reflects the company’s practical, no-fuss approach—clean, intuitive, and built for all devices from day one.

• Full website design and development

• Equipment category and product structure

• Custom enquiry form integration

• Mobile-responsive design

• On-page SEO implementation

• Performance and usability optimisation

The design uses bold typography, simple iconography, and clear content blocks to help users quickly find what they’re looking for. A practical colour palette and clean layout support the company’s hands-on brand while keeping the interface approachable and easy to use.

Navigation was a key focus—ensuring customers could easily browse equipment, understand hire terms, and get in touch from any device. The structure is intuitive, helping both tradies and DIYers get what they need with minimal clicks.

The site was built with SEO and usability best practices: semantic HTML, fast-loading pages, and keyword-rich service descriptions help it perform well in local search. Contact and enquiry pathways are streamlined to reduce friction and drive conversions.

• WordPress + Divi

• Adobe Photoshop

• Custom CSS

• SEO plugins and testing tools